Emergency services are at the scene of a serious single vehicle crash on State Highway 30, Tikitere, Rotorua.
Police were called around 3:34 pm.
Initial indications state that there are serious injuries.
Motorists are advised to avoid the area and use State Highway 32 and then State Highway 2 if travelling to Rotorua.
Diversions will be in place.
Issued by Police Media Centre