No more speeding on our roads [video]

On Sunday 14 December new roadside billboards, radio and online advertising will appear throughout the country to inform drivers that police are committed to stopping speeders, this summer and beyond.

The road safety campaign is backed strongly by road safety partners ACC, NZ Transport Agency and the Ministry of Transport

ACC Manager of Motorist Injury Insurance Paul Gimblett says “ACC is supporting Police with an advertising campaign calling on Kiwis not to speed. This is a sound investment, because we know slowing down takes a significant amount of the energy out of crashes forces. The faster you go, the worse your injuries will be. In 2012-13, ACC received around 85 road injury claims a day over summer, that’s 85 families impacted, a total of 7500 people hurt on our roads and a huge cost to New Zealanders. That’s why we’re urging all Kiwis to stick to a safe speed and drive to the conditions.”